Marketing |
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It's harder than ever to attract attention, yet there are more ways to do so than ever. Ignertia's experienced team can help you maneuver the changing marketing landscape, from traditional mediums like affiliate marketing, B2B, and corporate branding, to Web 2.0 disciplines like search engine optimization, email marketing, pay-per-click campaigns and more. |
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Adams Seasonal Brochure
Client Focus:
- Encourage customers to get a Spring Tune-up for their air conditioner
- Educate the customer about savings that can be realized when purchasing energy efficient products
The Big Idea:
Adams Heating and Cooling wanted to reach out to its local area, so a brochure mailer was most appropriate to convey multiple facets of their business, while focusing on a key message.
Description:
The cover of the brochure introduces a friendly caricature of a heating and cooling man with an air conditioner. This illustration gives voice to the message and helps to show the very approachable nature of Robert Adams. The rest of the brochure continues with a "friendly" header typeface, warm colors, and easily-digestible information.
